Morning Routine, General Diary, Thoughts, and Ideas
Got up late and hardly completed any of my morning routine.
Today is day 66 post bone marrow transplant for my son. 🤞
Today’s picture is of some excellent ribs I had on my ski holiday the other week.
Today has been a bit of a right off as we had a load of beers with friends last night. Was a great night though.
Yesterday I took my son to our squash club for his first attempt at playing squash in probably over 6 months now. He lasted just less than 10 minutes before becoming too tied but he could still play quite well.
A bacon sarny, a sausage sarny and a beef and onion sarny – was feeding my hangover!
Today I Am Reading
My goal today is to read some of Build and Promote Profitable SaaS Business
My starting point for today is location 1137 or 46% complete.
My ending point for today was location 1398 or 56% complete.
My Learnings Today
Keynotes from the book today were:
When writing a blog, identify the pain points of your readers, collect keywords and create a content plan, then write the content and add useful, relevant links.
Do not write sales messages.
Identify clear use cases for your product. This should stem from your customer profiles. Come up with 5 or more use cases for your product and create articles for these directions. What does the product do? What does it not do? The content needs to give value to the reader.
Keep some metrics – organic traffic growth, google position changes, sign-ups, lead magnet downloads, and comments.
Subscription forms need to be simple and not put the user off.
Ensure your blog posts fulfill their stated purpose.
Separate or highlight the most important information.
Check out online communities and Q&A sites to help you discover what to write about. Reach out on such forums e.g. “What’s one thing that drives you mad with your current booking system?”. Also, run a survey that has multiple-choice questions and one open-ended question. Publish results of surveys.
Create an email subscription form.
Offer incentives – free template, e-book, or product trial. The incentive must be relevant to your community.
My Core Journal
What did you achieve yesterday?
Yesterday (Friday 27th and Thursday 26th) I:
- Updated my colors for creativity and sources for innovation pages on my innovation-creativity website to try and improve its ranking✅
- Wrotes the bulk of a page on emotional intelligence for this leadership-and-development website✅
- Squash with my son ✅
- Big shop at Aldi ✅
- Claim on phone insurance for my son’s phone that he dropped.
What would make today great?
2 to 3 tasks, see core journal – micro goals
My micro goals for today (Thursday 26th) are:
- Work on the high-level plan
- Continue ensuring digital assets are connected to Google Analytics
- Mainly going to relax today